Gaining Perspective
There is always talk of “walking in the other person’s shoes.” I heard one version that stated that if you wanted to give someone else feedback, walk a mile in their shoes. That way, when they awoke, you’d be a mile away and they wouldn’t have any shoes!
Many of you have been on “both sides of the desk.” Since so many of us are refugees from corporate environments, we know what it’s like to deal with venders, sales people, and the rarer expert. We know that the first two categories are commodities purveyors and the last is a genuine, usually unique talent.
Who are you revealing to the buyer? What is the view from that chair? Are you an articulate, well-prepared, professional who is talking as a peer of the buyer and describing an improved professional and/or personal condition, or are you just another vendor who’s trying to grab a buck?
You won’t know that until you can figuratively put yourself in that chair and see what the buyer sees. Once you do, will you be pleased?
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