I work somewhat “backwards.” When I want to sell a book idea to a publisher, I begin with a premise (what’s in it for the reader), and an annotated table of contents (what is each chapter about).
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Balancing Act®: The Newsletter(No. 278, October 2022) |
Balancing Act® is our registered trademark. You are encouraged to share the contents with others with appropriate attribution. Please use the ® whenever the phrase “Balancing Act” is used in connection with this newsletter or our workshops. NOTE: To change addresses, or to unsubscribe, use THIS LINK Balancing Act® is in three sections: Follow me on Twitter. Daily I provide a pithy piece of advice for growth. Like my Facebook Page so you’ll never miss an upcoming experience or a new book launch. Connect with me on LinkedIn. There I share business insights and innovative ways to enhance your consulting practice. Watch my latest YouTube video and subscribe to my channel. You will discover hundreds of videos including, A Minute with Alan™ and The Writing on The Wall®. Daily I provide a pithy piece of advice for growth. Free consulting newsletter: The Million Dollar Consulting® Mindset Monthly, fast advice on consulting techniques with case studies. Listen to my free Podcast Series on Apple Podcasts or on ContrarianConsulting.com: Alan Weiss’s The Uncomfortable Truth.® And watch A Minute with Alan™ daily on all social media and my blog. |
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InuredI was in a conversation for my podcast with a global leader now living in London who firmly believes that not only are business and government not on separate paths, but that only the synergy between the two can solve our major problems. I mentioned that people seem inured to problems, because on the broadcast news in the US you hear a “happy talk” news reader say, “And that’s the latest about the fighting at the Ukraine nuclear plant. Now, Vickie, what about the weekend weather?” He said to me, “You’re far removed, but Ukraine is a two-hour drive once you’re across the channel. It’s on the front pages here.“ (I’ll be in London in December, and we’ll see.) Inflation affects nearly everyone, so nearly everyone is sensitive to it. Flight cancellations are horrid, but they affect only those who are flying. The same with traffic jams. Natural disasters are terrible, but not as much as when you’re in one. Marshall McLuhan said, “The price of eternal vigilance is indifference.” That’s why some items in luggage aren’t seen by screeners, and why some of those people sitting in missile silos are actually asleep or catching up on their reading. And this applies to all causes, no matter how worthy. If you keep trying to hit me in the face about it every single day it loses its true import. Approach me with a unique, emotional appeal and I’ll listen. But simply paying lip service to it every day and you’re lost in the noise. |
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Not long ago I heard that scary announcement on the plane, “Do we have any doctors or medical personnel on board?” I’m worried about the person’s health but, candidly, also about a lengthy emergency landing and delay. In this case it was just shortness of breath and the person was fine. This happened to me once about ten years ago and two doctors aboard successfully treated someone. The pilot announced the results and invited the doctors to take two empty seats near us in first class, to everyone’s applause. There were two guys in front of us. One said, “Why don’t they ever ask if there are any accountants on board?” The other said, “Do you really want a doctor who can only afford coach?” |
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