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The One-Day MBA Part IV*

$295.00

This highly popular series now has a fourth element, another 12 hours of learning which embrace Alan’s teleconferences, live events, and interviews.

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The One-Day MBA Part IV*

Mentored By Alan

This highly popular series now has a fourth element, another 12 hours of learning which embrace Alan’s teleconferences, live events, and interviews.

Virtually none of this material is included in prior albums.

Here’s what we’ve included:

The initial CD is a dynamic presentation on “The Coach’s Calling” delivered before a standing-room-only crowd of 200 people. The concluding CD is an interview with me conducted by marketing guru Robert Middleton on the ever-popular subject of setting fees, with specific techniques and audience questions.

In between, a comprehensive overview of marketing and methodology, all with audience questions and responses:

  • Identifying Existing and New Prospects
  • Getting to the Buyer
  • Preparing for and Overcoming Objections
  • Going for the Close
  • Writing High Value Proposals
  • Framing the Consulting Engagement
  • Standard Methodologies
  • Super Methodologies
  • Overcoming Conflict, Politics, Resentment, and Delay
  • Disengaging, Demonstrating Value, Gaining Repeat Business

12 hours of past Teleconferences Mentored by Alan Weiss and more!

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