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Do You Know A Good Doctor? How About One on Facebook?

Do You Know A Good Doctor? How About One on Facebook?

I’ve just decided to buy a new computer based on the recommendations of people I trust—not ads, not internet ramblings.

That’s how buyers come to you. What are the peers of your buyers and your current buyers saying about you? That’s what counts, not what someone else read on LinkedIn who’s not a buyer and not a trusted recommender.

Written by

Alan Weiss is a consultant, speaker, and author of over 60 books. His consulting firm, Summit Consulting Group, Inc., has attracted clients from over 500 leading organizations around the world.

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