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I’m Asking for A Friend

I’m Asking for A Friend

You cannot help people who don’t want to be helped. Stop wasting your time. Example;

Them: I can’t seem to acquire referrals.

Me: Are you asking your clients for referrals?

Them: No, I feel it’s intrusive and I won’t do it.

Me: Are you telling others about your successes with clients?

Them: No, that’s arrogant.

Me: Do you have case studies and testimonials on your site?

Them: I feel odd asking for testimonials and what if someone asks for validation of the case studies?

Me: Have you considered becoming an actuary or researcher or someone else who works alone, because this is the marketing business and you don’t want to market. Adios.

Written by

Alan Weiss is a consultant, speaker, and author of over 60 books. His consulting firm, Summit Consulting Group, Inc., has attracted clients from over 500 leading organizations around the world.

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