Alan Weiss’s Monday Morning Memo® – 04/29/2024
When I was younger (that is, maybe 20 years ago and earlier) I was in a rush to do a lot of things that didn’t really require such a frenetic approach. I actually tried to see everything in a museum on one visit. Or I’d want to see three museums in one day. (You can see how one leads to the other!)
Now, my wife and I simply choose things of interest and spend time on them in the museum, often going our separate ways and agreeing to meet later at a given location.
Of course, I’ve also seen people sitting in the midst of one exhibit, staring at a single painting for hours as I came and went (sometimes checking to see if they showed signs of life).
I think both extremes are terrible. We either rush through experiences without comprehending what we’re seeing, or we focus on tiny parts of our experiences with no context for what surrounds them.
In the first instance, I once accompanied executives hurriedly reviewing quality control graphs on machinery on the plant floor, completely unaware of the oil leak under one of the machines spreading toward their shoes. In the second, traveling to Caracas from the airport, our driver asked us to look to the right and marvel at the grand houses. To our left, down the hill, however, was some of the most deplorable poverty I’ve ever witnessed.
How do we decide how much time to take, when to move on, when to remain and focus? Often, that decision is made for us. I’ve never been able to hurry a toaster in possession of my bagel. Nor have I been able to appreciate the view very long from one of the giant, jet-like roller coasters.
But usually we have choices.
There’s nothing wrong with being able to read rapidly unless we don’t comprehend what we’re reading. There’s nothing wrong with taking our time reading unless we never finish the book and understand its entire message.
There’s an old, apocryphal story about a sales person who made a record-setting 22 visits in a single day. “I could have made 23,” he said, “but someone stopped me and asked me to explain what I was selling.”
You have to be patient when you’re looking forward to enjoying a birthday, anniversary, marriage, birth, or vacation. But you don’t have to be patient at all to enjoy each new day.
Enjoy!
Patience is not simply the ability to wait—it’s how we behave while we’re waiting. —Joyce Meyer
It is easier to find men who will volunteer to die, than to find those who are willing to endure pain with patience. —Julius Caesar
I am patient with stupidity but not with those who are proud of it. —Edith Sitwell
Thought Leadership 2024
I’m hosting a tenth Thought Leadership Conference, and our first such session post-pandemic, in Delray, Florida area on September 10-12, 2024. This will probably be the last such “live” event of its kind since my future plans are to create a quarterly Zoom subscription for this endeavor in 2025 and beyond. We will focus on:
• The No Normal® of the workplace and how to market and succeed in continually turbulent times. • What the impending US presidential election will mean for professional services. • How to create weekly, relevant, dramatic IP. • Staying ahead of the innovation curve using your own past and continuing “body of work.” • Passive, global income generation—creation and sustainability. • Options for successful use of discretionary time. • Financial realities and metrics for safety and security (and prudent risk). • Topics raised in the prep work sent to participants.
We will have a special guest speaker whom I’ll announce soon. My newest book, Building Dynamic Communities: creating an evergreen client ecosystem, to be released later this year, will be personalized as my gift to you when it’s available, and the morning of the third day of the 2.5-day event will be optional and included in the fee. I’ll be “riffing” on that day on politics, society, education, personal wealth, and so forth.
The fee is $15,000, which includes rooms, breakfasts, lunches, and a cocktail reception. Finally, if you attend this session you may join the quarterly Zoom sessions next year for free, a $2,000 value.
My very special guest is the leadership guru, Hall of Fame speaker, and great wit Lou Heckler, who will be with us throughout the workshop.
Register here, please: https://alanweiss.com/
In the Buyer’s Office I’ve been asked to elaborate on the extremely popular “In the Buyer’s Office” videos on a regular basis. So I’m going to stop whining about doing it, and do it. I’m offering a 1.5-day, live session in Rhode Island during which everyone will get the chance to sell to the buyer and to be the buyer. You may record this if you like. You’ll learn how to, and apply how to:
- Open the meeting gracefully and move quickly to your objective.
- Handle distractions.
- Overcome objections.
- Reframe and pivot the conversation.
- Create trust, find key issues, create conceptual agreement, and “pour cement.”
- Create a resultant proposal with over an 80% probability of acceptance of options 2 or 3.
For those of you who can’t travel or are afraid of TSA, I’m offering the same experience (as much as possible) virtually over the course of three mornings. All of this will be recorded for distribution. https://
Building Dynamic Communities I’ve been asked for years how people can replicate my worldwide community, which is operating 24/7 virtually and in real time. Is it solely possible with entrepreneurs and the “retail” market, or can it be done with corporate clients and executives?
These communities (don’t confuse them with “tribes” which are exclusionary) provide huge business development benefits:
- Evangelism among members to engage more thoroughly
- The Chain Reaction of Attraction® which creates exponential growth when community members themselves attract others
- A laboratory to test ideas and allow others to suggest ideas
- High profile as THE expert and THE thought leader
- “Guaranteed” subscription to new offerings and projects to create immediate critical mass and success
- Instant marketing with zero investment
- Smooth progression form virtual interactions (e.g., internet-based) to real-time experiences (e.g., conferences, symposia, and so forth)
- Impressive creation of high quality marketing lists (a good return on most lists is considered 2%, my lists generate 10%)
- Powerful brand building and brand extension
- Value accruing to you even when you are not present because members wouldn’t know each other without you
- Immediate tests of new IP
- May 15-16, 1.5 days, at my place! $5,000 Includes my hosting dinner and 60 days of support. https://alanweiss.
com/store/quick-pay/
Million Dollar Consulting® for the World: I’ve provided 14 modules with videos from me, from your colleagues globally, slides, and text. They include everything from launch to self-esteem, proposals to fees, closing business to creating a brand. No upsells! It’s only $115. What do you think about a 10,000:1 ROI? We have over 500 people from 47 countries. https://
Million Dollar Consulting® for the World ADVANCED: The new program contains over 60 videos and has 15 modules focusing on what to do in the buyer’s office, overcoming crises, financial planning, and much, much more. https://alanweiss.com/
Sentient Strategy Certification: My new book on the topic (above) has been released, so this is an ideal time to market Sentient Strategy. Write me to apply, join over 70 people certified in six countries. One-time fee of $12,000, includes 90 days of my support, free admission to all future certifications, and admission to a private web board with other Sentient facilitators. In a recent program a participant sold a $100,000 strategy program within 48 hours. Write me at [email protected]
NOTE: I’ve reinstated my inexpensive, limited coaching program I last used during Covid because I’ve found people who need help right now growing their practices. I’ve offered it to past coaching participants, but I can handle several more people at this point. Five calls at your desire: review proposals, prepare for meetings, create passive income, etc. $2,024. You simply have to use them before the end of the year, 30 minutes each. Should pay for itself 20 times over. You can write to discuss ([email protected]) or sign up by paying here: https://alanweiss.com/
Want to join me for my Book Sprint? In 60 days complete a proposal for an agent or an acquisitions editor (or the outline and marketing plan for a self-published book). We have an 80%+ “hit rate” for obtaining book contracts, complete with my introductions. The schedule is flexible and I’ll create one around the first people to register. The fee is $4,500—we meet weekly by Zoom with assignments in between and a common Drop Box to review each other’s work. Write me at [email protected].
