Alan Weiss’s Monday Morning Memo® – 4/10/2023
Someone in my community is Estonian, and he serves in the equivalent of the reserves or National Guard. He told me once that he couldn’t schedule a certain day for our next coaching call because it was a national holiday, Victory
Alan Weiss’s Monday Morning Memo® – 4/03/2023
We’re in Paris for some work and play. We’ve been here before, but not for many years. Notre Dame is being rebuilt after the terrible fire. They hope to have it done for the Olympics in 2024, but with incessant
Alan Weiss’s Monday Morning Memo® – 3/27/2023
The NCAA basketball tournament (AKA “March Madness”) is always hugely popular and draws great ratings. This year, I think for the first time ever, every number one “seed” has been eliminated before the semi-finals ("the final four"). Schools that include
Alan Weiss’s Monday Morning Memo® – 3/20/2023
I’m going to hit four million air miles (since 1963 when I took my first flight on a Caravelle jet from Stockholm to London, returning from an exchange student stint in Europe—we sailed over on the original Queen Mary) when
Alan Weiss’s Monday Morning Memo® – 3/13/2023
There are rants and rages today about “science” and accepting or rejecting it. Of course, one person’s “science” is often about personal beliefs and opinions, supported by the confirmation bias of the internet. I remember when Mensa had a Loch Ness
Alan Weiss’s Monday Morning Memo® – 3/6/2023
Friday was my 77th birthday. I’m truly blessed. I live a wonderful life, have a great family, and terrific clients. There are about 14,000 of you receiving this weekly missive. I’ve always enjoyed everything that I can, realizing that
Alan Weiss’s Monday Morning Memo® – 2/27/2023
Overall, 2,500 newspapers in the United States—a quarter of them—have closed since 2005 (Wikipedia). Over 360 closed since just before the start of the pandemic, but that was also the pace prior to the pandemic. If auto advertising were to suddenly disappear or seriously attenuate,
Alan Weiss’s Monday Morning Memo® – 2/20/2023
In professional services marketing I believe there are three overall areas that determine the conversation with the economic buyer. (Economic buyer: That person who can unilaterally approve payment for your value. If you’re not dealing with that person then
Alan Weiss’s Monday Morning Memo® – 2/13/2023
When I was in high school a friend gave me a ride in hot weather. He had the windows down, since few people in my neighborhood could afford air conditioning. He pointed to someone driving by and said, out of
Alan Weiss’s Monday Morning Memo® – 2/06/2023
The definition of a “brand” is that of a particular identity or image, usually representing uniform quality in the market place. There are good brands and poor brands. People once said, “We’re the Cadillac of our market.” That was worth a