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I Don’t Talk to People in Elevators

I Don’t Talk to People in Elevators

Every time I hear about an “elevator pitch” I think of pitching someone out of an elevator. This is a relationship business, not a con game. Sales are not adversarial, with someone “winning” and someone “losing.” They should be “win/win.”

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Alan Weiss is a consultant, speaker, and author of over 60 books. His consulting firm, Summit Consulting Group, Inc., has attracted clients from over 500 leading organizations around the world.

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