Alan Weiss’s Monday Morning Memo® – 3/13/2023
There are rants and rages today about “science” and accepting or rejecting it. Of course, one person’s “science” is often about personal beliefs and opinions, supported by the confirmation bias of the internet. I remember when Mensa had a Loch Ness
Alan Weiss’s Monday Morning Memo® – 3/6/2023
Friday was my 77th birthday. I’m truly blessed. I live a wonderful life, have a great family, and terrific clients. There are about 14,000 of you receiving this weekly missive. I’ve always enjoyed everything that I can, realizing that
Alan Weiss’s Monday Morning Memo® – 2/27/2023
Overall, 2,500 newspapers in the United States—a quarter of them—have closed since 2005 (Wikipedia). Over 360 closed since just before the start of the pandemic, but that was also the pace prior to the pandemic. If auto advertising were to suddenly disappear or seriously attenuate,
Alan Weiss’s Monday Morning Memo® – 2/20/2023
In professional services marketing I believe there are three overall areas that determine the conversation with the economic buyer. (Economic buyer: That person who can unilaterally approve payment for your value. If you’re not dealing with that person then
Alan Weiss’s Monday Morning Memo® – 2/13/2023
When I was in high school a friend gave me a ride in hot weather. He had the windows down, since few people in my neighborhood could afford air conditioning. He pointed to someone driving by and said, out of
Alan Weiss’s Monday Morning Memo® – 2/06/2023
The definition of a “brand” is that of a particular identity or image, usually representing uniform quality in the market place. There are good brands and poor brands. People once said, “We’re the Cadillac of our market.” That was worth a
Alan Weiss’s Monday Morning Memo® – 1/30/2023
We’re sitting at the pool at the W Hotel South Beach (Miami). A few feet from us a girl about 8 years old is calling to her father, who’s sitting behind us with his wife and older daughter. The girl is
Alan Weiss’s Monday Morning Memo® – 1/23/2023
The Times reported this weekend that union particpation in the US is at an all-time low of 10 percent of employees—and a great deal of that is among higher unionization in the public sector, such as the post office, air traffic control, and
Alan Weiss’s Monday Morning Memo® – 1/16/2023
I’m sitting here wondering about what to write. But it’s not what you might think. I’m not trying to come up with a subject. I’m trying to “cull” from a plethora of topics. Michelangelo famously said that he created the magnificent
Alan Weiss’s Monday Morning Memo® – 1/09/2023
Preventive action is designed to reduce the likelihood of a problem occurring. This is exemplified by the fire marshal who approves code conformance, separating combustible materials, and posting “no smoking” signs. It reduces the causes of the problem. Contingent action is designed to reduce the