Why Doesn’t Rolls Go Into the Ice Cream Business?
Everyone is asking, “How do I scale?” “How can I create leverage?”
Maybe you need to start with very high quality and a clear idea of your value and ideal buyer.
There are a lot of people on the internet scaling crap.
Bentley, Bulgari, Brioni—they’re not scaling, they’re penetrating their ideal markets with consistent quality and repeat buyers.
Of course, Southwest Air scaled, so did Toys R Us, so did Alex and Ani Jewelry.
I’m just sayin’….