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Alan Weiss’s Monday Morning Memo® – 10/17/2022

Alan Weiss's Monday Morning Memo

Alan Weiss’s Monday Morning Memo® – 10/17/2022

I love “magic.” I’ve seen people create outstanding effects from three feet away or in a variety of small rooms (The Magic Castle in LA is fabulous, though it used to be tougher to get in and now has crowds that are far too large).

I’ve hired magicians for my events, have figured out some of their tricks, but am stupefied by others. I spied the doves hidden in one guy’s vest, but was gobsmacked by part of a torn playing card being found inside an intact, uncut orange. (I’m not interested in technology-aided stunts like making the Statue of Liberty disappear, though I might enjoy that if it were Congress.)

What I’ve learned is that most magic relies on sleight-of-hand. This is a form of deception in which the perpetrator prompts you to look at a distraction while the actual replacement or trick takes place. You think you’re following the action, but you’re watching something that doesn’t really matter.

Unfortunately, our politicians have turned into magicians, distracting us from the real issues. We’re urged to focus on huge conceptual issues (such as “climate change”) rather than the very real urgency (and pain and taxes) to improve our local educational systems to give kids a chance at success in life. We’re threatened with, vaguely, “the loss of social security” instead of the need to improve an aging, inadequate infrastructure for water, gas, and electricity.

When you ask a politician about immigration reform that person is likely to say, “I feel as strong about it as I do about preserving Medicare, and let me tell you my position on that.” We’re now asked to watch the wrong hand, to watch the deception, not the real issue.

Magic is enticing because it’s a conjuration of novel powers. But the sleight-of-hand becomes mephitic when it’s used to avoid, conceal, and fool about important issues.

Diogenes wasn’t looking for a magician. He was looking for an honest man.

 

A dream doesn’t become reality through magic; it takes sweat, determination and hard work. —Colin Powell

One man’s ‘magic’ is another man’s engineering. “Supernatural” is a null word. —Robert A. Heinlein

Obsessed by a fairy tale, we spend our lives searching for a magic door and a lost kingdom of peace. —Eugene O’Neill

Reach: As mundane as it sounds, the most successful entrepreneurs build great lists of prospects. I call “reach” the combination of large lists that are populated by buyers and recommenders, quantity plus quality. Join me to learn how to build these lists, “evangelize” them, cleanse them, and utilize them for virtually zero cost of acquisition of new business—live, remote, and passive. Three hours on Zoom, also recorded: https://alanweiss.com/growth-experiences/reach/ There are a lot of consultants with excellent ideas and methodology who simply can’t get on radar screens. This is how you do it.

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Meet Me in London: I’ll be hosting a two-day, high-level discussion of likely business futures globally, financial considerations, global passive income, the new realities of sales, new approaches to strategy, and so forth. There will be a limit of eight people. I’ll also conduct a full-day experience for a larger group, probably a limit of 30, for an entire day which will address new approaches to value based fees, the five essential short-term revenue generators, role playing difficult conversations, the advanced Accelerant Curve, and scaling the practice. https://alanweiss.com/growth-experiences/london/ At the Baglioni Hotel, across from Hyde and Kensington Parks.

Million Dollar Consulting® for the World: I’ve provided 14 modules with videos from me, from your colleagues globally, slides, and text. They include everything from launch to self-esteem, proposals to fees, closing business to creating a brand. No upsells! It’s only $115. What do you think about a 10,000:1 ROI? We have over 500 people from 47 countries. https://milliondollarconsultingcourse.com

Beyond Thought Leadership: I’m bringing six experts and huge successes from five countries, spanning the globe, to a 2.5 session with a series of 90-minute interviews I’ll conduct, plus new IP and case studies. The seventh interview will be with me. Nothing else like this, and it’s far too difficult to coordinate schedules to do it again. So it’s now or never. Learn from your peers how they have scaled their business and built great lives. https://alanweiss.com/growth-experiences/beyond-thought-leadership/ One seat remains. W Hotel, South Beach, Miami.

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Alan Weiss is a consultant, speaker, and author of over 60 books. His consulting firm, Summit Consulting Group, Inc., has attracted clients from over 500 leading organizations around the world.

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