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Clubhouse, in my direct experience, is like a lousy bar with horrible food and watered down drinks and a lot of random people yelling. If that’s marketing, you might as well go to a dive bar and set up a podium and start showing your slide deck on interpersonal communications. I’m sure you’ll get a lot of attention and clients. Or maybe not.

If you want to get away from the noise, stop contributing to it just because something is suddenly “in.” Or do you still have a pet rock on your desk?

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Alan Weiss is a consultant, speaker, and author of over 60 books. His consulting firm, Summit Consulting Group, Inc., has attracted clients from over 500 leading organizations around the world.

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