• No products in the cart.
  • No products in the cart.
Back To Top
Image Alt

Dumb-Ass Stupid Management (Radio Hosts)

Dumb-Ass Stupid Management (Radio Hosts)

I receive weekly requests for interviews. I respect them, but I don’t choose to do them all. I normally ask: What commercial channel are you on, how big is the audience, and what is their demographic? I turn down two out of three but wish people well.

Some people take the rejection personally.

A guy in the San Francisco Bay Area makes the request. He has 7,500 listeners who are not my customer/recommender mix and he airs late morning on Sundays. I tell him, “No, thanks.” He tells me I’m making a “big mistake,” and he names all kinds of people he’s interviewed (I believe they include Lincoln, Gandhi, and two vampires), and apprises me that he’s called “the best interviewer anyone has ever met,” and asks me to reconsider.

When I again demur, he calls me a “jerk”! Now, I may be a jerk, albeit a successful one at that, but if not doing his show is the qualification for the epithet then I’m in really fine company in jerkdom.

Welcome to the Facebook Age of communications: Vanity and egos run amuck, pretending to be contributing members of society.

Is the Bay Area big enough for this guy’s head? Maybe he can stick it in the bay and find out.

© Alan Weiss 2013

Written by

Alan Weiss is a consultant, speaker, and author of over 60 books. His consulting firm, Summit Consulting Group, Inc., has attracted clients from over 500 leading organizations around the world.

Comments: 2

  • April 17, 2013

    I get a lot of calls with requests to speak on radio and TV on topics that I followed closely in previous jobs, but would now be rusty on, or just not find relevant to my current work.

    My technique is to try to give program researchers the name and number of someone good who’d value the invite – the program thinks I’m being helpful, and I get brownie points with the person I refer them to.

    Obviously, I run a mile from very political “community” radio stations or podcasts, where they just want to beat up capitalists, metaphorically speaking.

  • Alan Weiss

    April 20, 2013

    There is a dearth of content, and they are desperately trying to fill it with something (too often the ego of the interviewer).

Post a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.