Want to Buy A Used Crystal Ball?
I’ve been advocating for a long time shorter strategy formulation sessions, quicker implementation of the plans, and more frequent adjustments. Strategy is not holy writ, it’s simply the best thinking at the moment.
Well, we’ve seen how radically that moment can change. Not one strategy, be it that of Microsoft or a chain of car dealerships, can remain intact at this point. But anyone who tries to adjust the current strategy or create a new one with boring meetings over weeks or months trying to forcast things years ahead has been under a rock or is a fool.
Organizations should take a day or two to examine strategy, make changes, and start implementing based on the next year. The common lament is, “We need more data. We don’t have enough information!” This is the analytic wonk’s refrain. It’s not about data, it’s about smarts, about using your head not your calculator.
Otherwise, organizations would be run by accountants and lawyers, why would we need executives? That would be some world, wouldn’t it?