Business of Consulting

I think a lot of people, from business owners to consumers, from investors to entrepreneurs, will be receptive to the question, "If not now, when?" This isn't a time for savings, it's a time for growth. This isn't a time

Why are consultants (and other professional services providers) so surprised when a buyer says, "We have no budget for you," or, "Our budget has been frozen." No one wakes up in the morning and says, "We had better budget some

Help your clients set their "acceleration" for moving from "lockdown" to partial to full operations. That will be different for every business. Too slow and others will pass them by. Too fast, and they may well spin out of control.

The recovery question that emerges after this next, intense period of infection they're predicting, will be whether it is a "V" shape, with a strong, immediate recovery after a dramatic decline, or a "U" shape, which has a waiting period

Let's consider we've been in the current, highly restricted conditions for about two weeks. And let's assume that 20 hours of that week you're taking care of your family, shopping, home schooling, keeping in touch with friends and extended family,

Here's a much more original, non-vanilla note to keep in touch with clients:   Dear Alan, I know that this is an extremely challenging time for all of us.  The hospitality industry is not just a career but it’s our passion and lifestyle. 

How Do You Interact with Your Customers and Prospects in Time of Crisis and Uncertainty?   I’ve long preached that not all customers are alike, and the customers themselves most certainly are not always right. (They often know what they want but

What have we learned from the health crisis? Here are some ideas for your consideration: Marketing for the Future Get into the “public square” with your analysis based upon your expertise (supply chain, talent retention, IT, change management, etc.). Err on