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Something is a luxury until you successfully use it once, when it becomes a necessity. I’m so spoiled by the highly effective touch bar on my new MacBook Pro that I keep reaching for one on my big desktop Mac.

Create a feeling of necessity with your clients needing your help in areas far beyond what you originally arrived to do.

Written by

Alan Weiss is a consultant, speaker, and author of over 60 books. His consulting firm, Summit Consulting Group, Inc., has attracted clients from over 500 leading organizations around the world.

Comments: 1

  • Douglas Squirrel

    September 23, 2019

    And luxuries needn’t appeal broadly to become successful necessities. The touch bar is broadly and loudly disliked by lots of users (too sensitive, too easy to hit buttons by accident), but Alan and a less vocal minority obviously love it.

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