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Offerings

Offerings

You can offer low prices at high volume: subscriptions for $200 that 5,000 people purchase.

You can offer high prices at low volume: high-end retreats for a dozen people at $20,000 each.

And you can offer high prices at high volume: bringing people who would otherwise never know each other into sophisticated learning groups with ten groups of ten at $10,000 each.

You can do this. The question is, do you have the will and the brand power?

Written by

Alan Weiss is a consultant, speaker, and author of over 60 books. His consulting firm, Summit Consulting Group, Inc., has attracted clients from over 500 leading organizations around the world.

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