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Strategically Thinking….

Strategically Thinking….

“We need a strategy” is a common plaint, and usually wrong. What’s actually happening is that the tactics are failing. People often respond to my advice with, “I’m already doing that!” I reply, “Yes, but you’re not doing it well enough, are you?”

Strategy is top-down. Planning is bottom-up. Planning kills strategy through strangulation. “Strategic planning” is an oxymoron used by those who understand neither.

It’s fine to decide what you should be doing (strategic) but it’s vital to be able to execute well (tactics).

Strategy doesn’t fail in formulation, in those splendid retreats, with three-ring binders and electronic files filled with good intentions and “vision.” It fails in implementation, in the trenches, when people don’t have the skills or the attitudes to perform and there are failed accountabilities to ensure that the glorious “what” is realistically translated into the daily “how.”

Written by

Alan Weiss is a consultant, speaker, and author of over 60 books. His consulting firm, Summit Consulting Group, Inc., has attracted clients from over 500 leading organizations around the world.

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