People Believe They Get What They Pay For
Submitted to me by @mattbeane on Twitter, see this: http://hbswk.hbs.edu/item/5424.html "The results show that participants used costly advice significantly more than they used free advice."
The Consultant’s Guide to Finding the True Buyer
I call the true buyer the "economic buyer." He or she is that person who has budget or can find the money and can authorize a check. Low level people—as in HR and training—are paid to conserve budget. True buyers
Don’t Look Now VI
The Dow has risen 838+ for the second quarter of 2009, up 11%, the best quarter since 2003.
Don’t Look Now V
Here is a sample of areas in the economy currently hiring at a healthy rate: Retail Health Care Professional Business Services Financial Insurance Hotel and Hospitality Food Services There are tens of thousands of organizations and firms in those areas which can constitute your prospects. What are you
Don’t Look Now IV
From today's New York Times, "Despite Recession, High Demand for Skilled Labor," by Louis Uchitelle, an excerpt: Some jobs need qualified help: "Welder is one, employers report. Critical care nurse is another. Electrical lineman is yet another, particularly those skilled in stringing
The Case for Value Based Fees in “Stubborn” Professions
This is an article I published recently in Rob Nixon's "Proactive," June 2009, in Australia ([email protected]). The Case for Value Based Fees In the "Stubborn" Professions Alan Weiss Value-based fees are becoming increasingly popular with consultants, since I pioneered the movement in the early
Don’t Look Now III
We're just about at mid-year, and the market is up by 40%. A lawyer was whining to me at a board meeting a couple of months ago that the Dow had fallen by 50% from its high point, and would
Alan’s Nine Steps to Marketing Email That Will Be Read
I love people who tell me they are hosting a radio show or a TV show. That almost always means they've allowed their ego to be captured by some wise guys who are charging them to "host their own show"! In
Well, Look Again….
Here I go again, trying to bring some optimism and positive techniques to the economy and consulting services. By the way, it was recently mentioned in the Wall Street Journalthat Europe will recover much more slowly than the U.S., which
Don’t Look Now, But….
I know it’s unfashionable to report good news, but someone has to do it. The stock market is hovering around being in the black for 2009. Government indicators are cautiously positive on trends in unemployment, housing sales, and trade. That is, things